WHAT IS CLUBHEAD ROTATION?
Clubhead rotation is measured by when and how the player releases the golf club. Do they release early, in the middle or late in the downswing? Additionally, do they have a held, balanced or active release?
In simpler terms, are they low rotation (LR), mid rotation (MR) or high rotation (HR)? As you can see with our TaylorMade athletes below, you can identify clubhead rotation by seeing where the shaft lines up to the lead arm relative to impact (left arm for a right-handed golfer)
An important thing to note here is that clubhead rotation profiles do not directly correlate with ability. Both Collin Morikawa and a 15 handicapper can be low rotation players.
So, instead of solely relying on the traditional shot metrics to identify a shaft…we are also analyzing the characteristics of the golf swing – regardless of skill – to find the right shaft.
WHICH REAX SHAFT IS FOR ME?
Identifying which rotation profile a golfer fits into is the easy part. By simply capturing a face-on swing video and seeing where the shaft lines up to the lead arm, you can easily identify the correct rotation profile.
As you can see below, we attached a color to each swing profile. Red for HR, blue for MR and white for LR. These colors are consistent with aftermarket shafts that share similar characteristics as our Reax™ shafts (i.e. Ventus Red, Blue, Black, etc.).

HIGH ROTATION (HR Red)
For a high rotator, like Team TaylorMade’s Charley Hull, we will see that lineup happen just before impact or right at impact where the hands are right in the middle of their body. This golfer would require a shaft with a soft tip section.
MID ROTATION (MR Blue
Right in the middle of the bell curve is a player like Rory McIlroy with a more neutral release lining the shaft up with his lead arm just after impact where his hands are over his left leg. Matching a neutral release, a more of a middle of the road tip fits a mid-rotation golfer.
LOW ROTATION (LR White)
On the opposite end of that spectrum, for a low rotator like Collin Morikawa, the shaft lines up to the lead arm well after impact with the player’s hands almost outside the lead leg. Because of this, a stiff tip section would match a low rotation golfer.
